Final answer:
One possible explanation is interstellar reddening, where interstellar dust dims and reddens the light from hot stars, causing them to appear red instead of blue.
Step-by-step explanation:
One possible explanation for the star appearing reddish despite the indication of hot temperature in its spectral lines is interstellar reddening. Interstellar dust can dim and redden the light from hot stars, making them appear redder than they actually are. This phenomenon is known as interstellar reddening and it explains the discrepancy between the expected blue appearance and the observed red appearance in photographs and measurements of the continuous spectrum.