Answer:
Marketing tactics.
Step-by-step explanation:
The detailed day-to-day operational decisions essential to the overall success of marketing strategies are referred to as marketing tactics.
Marketing tactics can be defined as both a strategic short-term and long-term actions employed by an organization to promote its goods and services with the intention of increasing sales and achieving a competitive market advantage by satisfying customers wants or need.
Hence, the purpose of a marketing tactics is to achieve substantial level of customer satisfaction as well as using the organization's limited financial resources efficiently in order to boost the effective promotion and sales of its products.
Some examples of marketing tactics are;
1. An organization sending newsletters or emails to its new and existing customers.
2. Participating in the exhibition of products in a trade fair.
3. Promotion of products on social media platforms.