Step-by-step explanation:
Strategic planning is essential for a company to be well positioned in the market and achieve success. However, more than planning, it is necessary to carry out the actions that will lead the company to achieve its objectives.
An example of a leader who knew how to effectively execute his strategies and make his company globally recognized was Steve Jobs. He wanted to create pioneering products in technological innovation and that at the same time had a focus on the needs and desires of the consumer, in addition to the central functionalities, Apple devices combined characteristics that differentiated them from their competitors, bringing a whole concept behind the brand, combining technology, innovation, design and other elements that transfer value to the product and position the brand in the market.
The greatest examples of business that can be learned from Steve Jobs is to keep the focus on innovation and customer loyalty, combining simplicity for the use of computers and cell phones with a high quality that has become a reference.