Question

When McDonald's introduced its $1 $2 $3 menu in 2020 and competitors responded by putting popular items on their value meal menus to keep up, this was an example of a(n) ________________ that results when several competitors use promotions simultaneously.

Answer 1

Sales promotion trap, is the right answer.

Step-by-step explanation:

The given case or situation in the question shows the example of “sales promotion trap” because the sales promotion trap occurs when a firm promotes its commodity by using different promotional strategies the other firm in the same industry copy the strategy and start competing the company. Thus, this is known as a sales promotion trap.