Answer:
Considering the audience helps a writer identify the types of details and language needed in the writing. Considering the audience helps the writer identify what is important to him or her. Considering the audience allows the writer to write about what he or she wants. Knowing the audience for a particular essay is important because it determines the content that will appear in the writing. If you are arguing for a change to occur, identifying the level at which you want this change to occur and/or the people you want to persuade to help create this change (audience) is important step by step