Question

Explain how using the PDSA tool to collect and analyze data for the purposes of quality improvement initiatives parallels formative research conducted in social marketing.

Answer 1

PDSA is an iterative, four-stage problem-solving model used for improving a process or carrying out change. When using the PDSA cycle, it's important to include internal and external customers; they can provide feedback about what works and what doesn't.

Step-by-step explanation: