Question

Regulatory focus theory suggests that ____.consumers will react differently depending on which broad set of motives is most inconspicuouswhen prevention-focused motives are less salient, consumers seek to avoid negative outcomeswhen promotion-focused motives are less salient, consumers seek to gain positive outcomesconsumers will react differently depending on which broad set of motives is most salientwhen promotion-focused motives are most salient, consumers are less eager and less risk-seeking decision makers

Answer 1

The correct answer is consumers will react differently depending on which broad set of motives is most salient.

Step-by-step explanation:

All of us as consumers always try to implement different strategies when obtaining a product.

This has an impact on the reasons why people react to a stimulus and make decisions when choosing a product.

Consumers can react in various ways, positively or negatively. Regulatory focus theory suggests that consumers will react differently depending on which broad set of motives is most salient.

That is to say that the decision of a consumer when choosing a product will be positively influenced if the reasons are more prominent, since they will appeal to their emotions and their decision will be made quickly and accurately.