Answer:
a. enhances the effectiveness of the advertisement.
Step-by-step explanation:
Television advertisements aired during major sporting events are very expensive. A theory asserting that people buy a product simply because it is advertised would suggest that information on the high cost of advertising enhances the effectiveness of the advertisement.
The main aim and objectives of advertising is to increase sales and profit of a business, thus, ads would help to reach out to the target audience and create brand awareness but often it comes with a price.