Question

Cleanup is a company that provides house-cleaning services in major urban and suburban areas. Marketers at Cleanup developed a short, humorous video promoting the company's services and posted it online. Soon the video was a rage as customers who saw the video found it hilarious and they passed it on to their friends and colleagues calling it the "Cleanup comedy." Which form of marketing is illustrated from this scenario

Answer 1

Viral marketing

Step-by-step explanation:

Viral marketing is a strategy in which customers share information about a product with other people using existing social networks thereby promoting the product. Viral marketing may be in the form of video clips, games, images, text messages, email messages and so on. The most common example of Viral marketing is the creation of emotional, surprising, funny or unique videos which are then shared on social networks like Instagram, Twitter and other channels