The Away designers use emphasis as a call for action. they can use tools to create emphasis, such as:
•Lines
Lines•Colors
Lines•Colors•Shapes
Lines•Colors•Shapes•Textures
Lines•Colors•Shapes•Textures•Mass
Furthermore, they can facilitate emphasis “breaking” with design principles such as:
•Balance
•Proximity
•Alignment
•Repetition
•Contrast
•White space