Chuck has very strong opinions about his tuition increase. However, once he is the student representative for the College Board, he develops a more favorable attitude about the tuition increase. Which

Chuck has very strong opinions about his tuition increase. However, once he is the student representative for the College Board, he develops a more favorable attitude about the tuition increase. Which theory best explains why?

A. two-factor theory
B. cognitive dissonance theory
C. equity theory
D. social exchange theory

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