Question

Lara has identified an attractive potential customer for her biodiesel home power system. She knows the customer is concerned about the environment and has considerable financial resources. The customer is also a respected leader among wealthy environmentalists in the area. Next Lara will:

Answer 1

Lara will formulate goals for meeting with her customer.

Step-by-step explanation:

Since Lara has identified an attractive potential customer for her biodiesel home power system.

Also, considering the fact that the customer is concerned about the environment and has considerable financial resources and a respected leader among wealthy environmentalists, Lara should then formulate goals, plans and objectives to sell to the customer as ideas in order to convince him.

Answer 2

Will establish goals for meeting with the customer.

Step-by-step explanation:

The reason is that meeting the customer expectation is the key to success. If the product has everything but lacks on ethical trading, which the customer knows about, I mean that the product is not environment friendly then it is probable that the customer will find a product that is environment friendly. So Lara must establish goals for meeting with the customer. She must know what the customer desires and expect from her product. This will enable her to meet their requirements to win the market share.