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Matheus and Jen are discussing the media plan for the opening of their new bar/laundromat called Harvey Washbangers. He tells her that while he agrees that ____ has a tremendous impact, he does not feel that the upfront costs for such a campaign are in the modest budget that presently exists.

User Elinx
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Answer:

Television

Step-by-step explanation:

While Matheus agrees with Jen that television would have a great impact as it would lead to more attention from a large number of people within a time period, and advertising on television has longer term effects. But they are not prepared for the cost of advertising on television. It is way too expensive to advertise on television

User RckMrkr
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