Question

Over the last few months, Jose and his colleagues have analyzed the current business situation and identified target markets for his firm's personal care products. Finally, they developed the products, prices, distribution, and promotion that should appeal to each of those target markets. In doing so, Jose has also identified what he believes is an advantage his competitors cannot match. Jose and his colleagues have been developing?

Answer 1

Competitive assessments.

Step-by-step explanation:

Jose and his colleagues have been developing Competitive assessments.

Because competitive assessments is also known as competitive analysis, we can understand it by its name that it is a analysis of the competitors and as well as their potential impacts and their business decisions.

This is the reason we can see in scenario that is given in the question that Jose has also recognized that, what he believes is an asset to him, the competitors will not be able to match his thinking. Here, Jose is also taking analysis of his competitor.