Answer:
This statement is True
Step-by-step explanation:
Benchmarking by definition involves evaluating services, workflow and other best practices of an organizations so that other companies of similar profile and size can learn from them. This is used in analysis and comparison to that of a similar company for the purpose of organizational improvement. In hotel industry, it can be in form of continuously measuring operational performance in revenues & occupancy rates, customer service excellence and employee incentive programs.