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Firms use four basic strategies to compete in the international environment. These are: A. an international strategy, a localization strategy, a global strategy, and a transnational strategy B. across-cultural strategy, a trade block strategy, a regional strategy, and a world strategy C. adomestic-based strategy, an international-focused strategy, a local/regional-based strategy, and a cultural-based strategy D. aninternational strategy, a regional strategy, a global strategy, and a world strategy

User RominaV
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Answer:

The correct answer is letter "A": an international strategy, a localization strategy, a global strategy, and a transnational strategy.

Step-by-step explanation:

Strategies firm use at the moment of competing at the international level are:

  • International strategy. This refers to offering products and services similar to what competitors may offer in a foreign country. The firm produces products with features that other companies abroad are implementing.
  • Localization strategy. Implies looking for markets where the goods and services of a firm could be potentially purchased due to consumer patterns and needs.
  • A global strategy. It requires a company offering a product that might be desirable anywhere around the world. It is mainly implemented in technological devices manufacturing.
  • Transnational strategy. Involves taking products to different regions in the world and shaping the original goods according to the local expectations of the consumers.
User Charley Rathkopf
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