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Like many other professional organizations and businesses, the American Marketing Association has developed a formal, written guideline to help its members make better ethical decisions. This document is called a:

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Answer:

Code of Ethics

Step-by-step explanation:

All professional bodies, companies have CODE OF ETHICS that guide its members.

Code of Ethics is a guide of principles and rules used by individuals and organizations designed to help professional conduct, decision making process, act with integrity etc.

Members of a professional body or staff of an organization are punished accordingly if they fail to abide by their existing code of ethics

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