Question

Skaredykat Inc. is considering initial expansion beyond its home market. The firm has decided not to enter markets that differ greatly from its home market, instead expanding within the twelve-nation region that includes its home country.

a. The firm is not engaging in international trade.
b. The firm is using a regional approach to international expansion.
c. The firm will not be able understand the cultures, legal, and social norms of this market.
d. Skaredykat is a scaredy-cat.

Answer 1

Answer: (B) The firm is using a regional approach to international expansion

Step-by-step explanation:

The Skaredykat Inc., is one of the firm which is using a regional approach or strategy for the international expansion purpose beyond its actual home market.

A regional approach is one of the type of business strategy that helps in boost the performance of an organization and it is typically used in the global initiatives.

According to the given question, The firm is using the regional approach for the purpose of international expansion that also include its home country and by using the proper business planning and also strategies we can easily expanding the business into international level.

Therefore, Option (B) is correct answer.