BuyCostumes.com is the fastest growing Internet apparel company. Since their founding in 1999 they have experienced the challenge of an annual growth of 75%. This challenge is further complicated with over 50% of their annual sales occurring in 6 weeks.
CONCEPT REVIEW:
Operations planning is the key to success in BuyCostumes.com's challenging and complicated business. This planning begins with a successful sales forecast that takes into account company history, economic forecasts, industry and pop culture trends. The sales forecast enables customer service and the warehouse to determine their peak season staffing needs. Purchasing, warehousing and receiving must also plan with a focus on the peak Halloween season. The business is working to lessen the impact of the Halloween peak by expanding into party supplies and holiday decorations.
1. Which of the following is taken into account in forecasting sales?
A. Company industry, fashion trends, economic forecast
B. Company history, industry trends, weather forecast
C. Company history, weather forecast, economic forecast
D. Competitor's history, industry trends, economic forecast
E. Company industry, fashion trends, economic forecast
F. Competitor's history, fashion trends, weather forecast
G. Company history, industry trends, economic forecast
selectCompany history, industry trends, weather forecastCompany history, weather forecast, economic forecastCompetitor's history, industry trends, economic forecastCompany industry, fashion trends, economic forecastCompetitor's history, fashion trends, weather forecastCompany history, industry trends, economic forecast
2. In addition to historical data, which other factor is taken into account when forecasting sales?
A. Analysis of customer returns
B. Pop culture trends
C. Population growth
D. Customer surveys
E. Market research
F. Climate trends
selectAnalysis of customer returnsPop culture trendsPopulation growthCustomer surveysMarket researchClimate trends3.