Question

Given your understanding of the marketing discipline (analyzing the situation through the 3cs, developing marketing strategy through stp, and executing a marketing program through the 4ps), she has asked you to identify at least five potential areas to conduct marketing research.

Answer 1

Step-by-step explanation:

1.Price: check if our price is still within the range of what our customers can afford or budget for.

2.Promotion: Does our customers or potential customers still view our advertisements.

3.Product: is our product still relevant and up to date when it comes to services and software.

4.Customers: Talk about our target audience, is there any change?

5.Competition: what are our competitors doing, why do customers prefer them to us