Answer:
To make a systematic inventory of Starbucks's competitive capabilities. you would conduct an assessment of Starbucks' competitive set via a strategy matrix
Step-by-step explanation:
Making a systematic inventory of a company's competitive capabilities will help to identify growth opportunities.
A well developed competitive determines what your business will become, measures its share performance, influence what products you developed, which consumers you targeted, where you sold the products and how you advertised and promoted them
So the first step is to list and access them to see it is strong enough to help your brand perform optimally.
This decision will drive where Starbucks focuses their attention
The Strategy Matrix is a tool that provides easy access to the solutions applied in the competitive set.
The strategy matrix can help scan possible solutions to the constraints. It combines several strategies to address several constraints according to the dynamics in the market.