Question

Rinsen Corp, a U.S.-based firm, is allowing Blink Traders, a firm based in Ireland, to conduct Rinsen's business in its country. Rinsen Corp is going to provide training, equipment, and advertising assistance to Blink Traders for initial fee plus royalties. This form of global business is an example of a _____

A) wholly owned affiliate
B) conglomerate
C) franchise
D) joint venture

Answer 1

Franchise

Step-by-step explanation:

Franchise can be defined as a joint venture. It is a business relationship that occurs between two companies in which one company grants right to the other company to sell their various products and services.

The company that grants the right to sell is called the franchisor while the beneficiary of the right to sell the products is called the franchise.

The two companies involved enter into an agreement , this agreement confers right to the franchise to use the franchisor brand name inorder to market and sell their products and services.