Question

The production of women's apparel is segmented in several categories (i.e. bridal, activewear, etc.), please list at least 3 categories and provide an example of advertisings and promotional activities in the marketing of women's apparel.

Answer 1

The categories includes

• Dresses,
• Jeans,
• Skirts

Step-by-step explanation:

Noteworthy, is the fact that the most common advertising and promotional activities in the marketing of women's apparel involves the use of fashion models.

models are trained fashion experts who represent fashion brands, they showcase how these dresses, jeans and skirts will look on women's body through their own bodies.