Answer:
74.99%
Explanation:
We have a binomial problem, where the sample sample size is 15 and p = 80%
Find the probability that exactly 12 of the 15 consumers recognize the brand name, where n = 15 and x = 12
P (x) = nCx * [(p) ^ x] * [(1 - p) ^ (n-x)]
Replacing:
P (x = 12) = 15C12 * [(0.8) ^ 12] * [(0.2) ^ (3)]
P (x = 12) = 455 * [(0.8) ^ 12] * [(0.2) ^ (3)]
P = 0.2501
To find the probability that the number recognized by the mark is not 12, it would be
P = 1 - P (x = 12)
P = 1 - 0.2501
P = 0.7499
That is, the probability is 74.99%