Question

When a consumer wants to purchase a concert ticket online, she is often asked to make a decision rapidly and the price or the availability might change if she does not accept this offer, which is a concept called _________.

Answer 1

Answer: Dynamic pricing

Step-by-step explanation:

Dynamic pricing can be defined as a strategy used in the market where price increases are established according to the demands that the market demands at the moment. Dynamic pricing is to sell the same product at different prices. For dynamic pricing to be carried out, companies take into account a series of factors where it is appropriate to increase the price or not.

This type of action has been criticized by many consumers since many times they do not find it fair to pay a certain amount of money for some type of object. Many times when a person is faced with such a situation they decide not to purchase the object or service at the moment and return later to see if it is cheaper or if there is some kind of offer.