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A PR firm in Chicago explores census data, reads market research reports, searches for blogs or news stories on the Web, or reviews research from past case studies to research trends in teen clothing.
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A PR firm in Chicago explores census data, reads market research reports, searches for blogs or news stories on the Web, or reviews research from past case studies to research trends in teen clothing. This type of research is an example of __________.

User Tikhop
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Answer:

Secondary research

Step-by-step explanation:

Secondary research: It is research based on the data collected by others and research done on primary research. Existing data are collected and summarized to increase the effectiveness of research. There are different sources from where data are collected, analyzed and interpreted.

In the given case, PR firm have done research on already existing data and research by blogs or news stories, therefore, this type of research is an example of secondary research.

User Danial Kosarifa
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