Question

Greg is considering purchasing a new truck, and he wants to purchase the best one within his budget. He has searched the Internet, asked friends, and visited dealerships to learn more about the different brands and their features. He even found one website where he can conduct direct comparisons of different brands to help him in his decision. Which decision-making perspective is Greg following?

A) Experiential decision making
B) Behavioral decision making
C) Complete decision making
D) Utilitarian decision making
E) Rational decision making

Answer 1

E) Rational decision making

Step-by-step explanation:

Based on the scenario being described within the question it can be said that Greg is following a rational decision making perspective. This perspective focuses on a process that favors making decisions based on logic, objectivity, and analysis over subjectivity and insight. Which in this case, focusing on making the best overall purchase for the budget that Greg is on is the most logical and financially correct decision, therefore it is a rational decision.