Answer:
C. Data mining
Step-by-step explanation:
Data mining has to do with exploration and analysis of large data in order to figure out certain trends and relationships in the data. In data mining, powerful and sophisticated algorithms are used for the sorting, segmentation and analysis of these data. Companies and businesses use the results of these analyses to get knowledge-based information and in turn, make logical decisions and predictions about customer's behaviour.
Common data mining techniques are;
i. anomaly detection
ii. clustering analysis
iii. regression analysis
iv. classification analysis
v. association rule learning.