Question

A customer buying a personal computer defines the types of disk drives, modem, memory configurations, and types of hardware when buying the product. Thus, the personal computer is an example of a _____ product.

Answer 1

The correct answer is letter "B": option-oriented.

Step-by-step explanation:

Option-oriented products are those characterized for featuring certain characteristics that are not provided in regular mass-produced items. This is done to meet the needs of more demanding customers who look for goods that fit their personal use. These items are mostly manufactured by demand instead of mass-production.

Answer 2

Answer: option oriented

Explanation: By specifying the types of disk drives, modem, memory configurations, and types of hardware when buying a personal computer, the customer is engaged in an option oriented buying. The personal computer therefore is an example of an option-oriented product. An option-oriented product is defined as one in which configurations of standard parts can be selected by customers from a set of varying options. Such products are usually produced in flow-shop settings.