Question

The average number of different products offered in each product line (also called assortment) ...is known as the ___________________. Examples: Procter & Gamble markets three brands of deodorants: Old Spice, Secret, and Sure

Answer 1

The correct word for the blank space is: Depth of Product Mix.

Step-by-step explanation:

A product mix represents the combination of product lines a company manufactures. The product mix has four (4) characteristics: width, length, depth, and consistency. The depth of the product mix refers to the diversity of each good in a product mix has. That diversity implies talking about the sizes, flavors, odors, presentations, or any other particular feature that the same product has.