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_______________ is the set of assets and liabilities linked to a brand that add to or subtract from the value provided by the product or service. Group of answer choices Brand licensing Brand positioning
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_______________ is the set of assets and liabilities linked to a brand that add to or subtract from the value provided by the product or service. Group of answer choices Brand licensing Brand positioning National branding Brand solvency Brand equity

User Giskou
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Answer:

Brand equity

Step-by-step explanation:

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User Martinqt
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