Answer:
The e-commerce model YouWorks is using is called Private Label.
Step-by-step explanation:
Private label products are those manufactured by one company for sale under another company's brand.
In private labeling, a retailer which in this case is YouWorks hires a manufacturer which could consists a pool of people that can create a unique product which are then offered for sale by YouWorks on a consignment basis.
This model helps the online business stay lean on investments in design and production and look for an edge in technology and marketing.