Mobile commerce (m-commerce) refers to any electronic transaction or information interaction conducted using a wireless, mobile device and mobile networks (wireless or switched public network) that leads to the transfer of real or perceived value in exchange for information, services, or goods.
Step-by-step explanation:
- M-commerce or MOBILE COMMERCE is the buying and selling of goods and services through wireless handheld devices such as smartphones and tablets.
- As a form of e-commerce, m-commerce enables users to access online shopping without needing to use a desktop computer.
- Mobile commerce is the delivery of electronic commerce capabilities directly into the consumer's hand, anywhere, via wireless technology.
- concepts such as responsive design and a mobile-friendly user experience are all important for your business' m-commerce success.
- Positive customer experience, easy and repeat purchases, increased sales, convenient shopping, interactivity and ease, improved customer retention, direct alerts about new products, updates, discounts and promotions are all advantages of M-commerce.