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"Combine the pain" is an application of behavioral science to service encounters. It means that, when something is going wrong for a group of customers it is better to totally enrage one or a very few customers rather than slightly annoying a large number of customers.

a. true
b. false

User Profanis
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1 Answer

5 votes

False

Step-by-step explanation:

Social researchers have found that one of the best approaches to make an agreeable encounter is to stack the excruciating pieces of the experience from the get-go all the while. Mentally, we favor encounters that improve after some time. That implies it's better for the irritating pieces of a buy to happen right off the bat in the experience. Moreover, we despise it when difficult encounters are drawn out or rehashed.

Therefore, the given statement is false.

User Manoj Wadhwani
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