Answer:
4- Run the company like a tight ship. Create rules about how much creativity is expected and ensure that people follow them.
2- Allow employees to make mistakes and even reward mistakes when they are made, if they stem from very creative ideas
Step-by-step explanation:
If a company needs to come up with new products in such a short period of time, they need to make sure that their focus is directed in a certain direction.
The company should not create tight rules because doing that may kill the creative sides of employees. Giving rewards for mistakes will send them a message that there is room for mistakes. Although there is no room considering the short time period.