Question

Zappos, the online shoe and clothing marketer, promises free shipping and free returns on any of its products, no questions asked. This is an example of how Zappos has a strong competitive advantage through ________.

Answer 1

services

Step-by-step explanation:

Services are defined as intangible and non-physical economic transactions. Generally speaking, services are provided, they are not manufactured, e.g. banking, retail, health care, education, etc.

In this case, Zappos is an online retailer whose main activity is to offer a service (retail) but it includes additional free services to gain a competitive advantage (although most online retailers offer the same free services). It offers free transportation of purchased goods, so the company delivers the products for free and in case you do not like the products, you can send them back for free and get a refund.

Answer 2

services

Step-by-step explanation:

Based on the scenario being described it can be said that this is an example of Zappos has a strong competitive advantage through services. These are transactions where no physical good is transferred from one individual to another, instead help or actions are transferred. Which in this case Zappos is offering the action of free shipping or returns.