Question

Winter Wonder Inc. is a leader in producing winter sports equipment, including skis and skates. Recently, the firm decided to expand into the bobsled market and acquired Sleds by Bob Inc. This company produced bobsleds, but its sales had slowed. The managers of Winter Wonder convinced themselves that they were able to manage the business of Sleds by Bob more effectively even though they had no experience in the bobsled market. However, this move backfired and the sale of Sleds by Bob's bobsleds plummeted. Which of the following terms is often used to describe this scenario?a) winner's curse.

b) managerial hubris.
c) winner's disadvantage.
d) interdepartmental apathy.

Answer 1

b) Managerial hubris

Step-by-step explanation:

Based on the scenario being described within the question it can be said that the term that is often used to describe this would be Managerial hubris. This term refers to the unrealistic belief by managers that believe that they can manage a target firm's assets better than that firm's current management. Which is what is happening in this scenario since the managers at Winter Wonder believe that they can do a better job at managing the Sleds by Bob business better that their current managers.