Question

Mary wants to sell her products in Europe since they're doing well in the United States. She doesn't have a lot of capital and is risk-averse, so she is most likely would shooce to begin with:______.

A. opening a franchiseB. entering a joint venture with a local firm
C. making a direct investment in another country
D. exporting her products

Answer 1

D) exporting her products

Step-by-step explanation:

When a company decides to export their products they will usually start to sell their products to a foreign trade company that acts like a wholesaler and is responsible for the distribution and related marketing activities in their foreign country. This way the domestic company is only responsible for manufacturing and selling the product in their domestic market and the costs and risks of serving the foreign market rely on the trade company.

Answer 2

D. Exporting her product

Step-by-step explanation:

Since Mary wants to start selling her products in Europe, she should start by exporting her products. It is the least financial risky international market entry strategy in the options listed. Since she doesnt have lot of money and she's reluctant to take risk, exporting her product is the best path to take. Exporting involves selling goods and services to another country. It is the process of sending goods out of a country to another country.