Register
Happy Times (HT) is an alcohol manufacturing brand that deals with several types of alcoholic beverages. HT uses social media for promoting the message of responsible drinking. It sponsors the FreeTaxi
140k views
1 vote
Happy Times (HT) is an alcohol manufacturing brand that deals with several types of alcoholic beverages. HT uses social media for promoting the message of responsible drinking. It sponsors the FreeTaxi program for customers with HT membership on Christmas and New Year's Eve. It has also initiated several community welfare projects where a percentage of the profits go to the Hunger Relief Fund for Children. In the given scenario, which of the following is best illustrated

corporate citizenship

User Slybloty
by
4.9k points

1 Answer

5 votes

Answer: Corporate citizenship

Explanation: From the illustration provided about Happy times brand, The scenario reflect a demonstration of corporate citizenship which could be explained as the social and economic contribution of a business organization or brand towards the development and welfare of the local community or society.

Corporate citizenship is demonstrated in the sensitization of citizens on responsible consumption of alcohol. Christmas and New year promotion through free cab rides. Community and welfare development programs and funding to alleviate hunger among children.

User Vinz And Tonz
by
4.9k points
Ask a Question
Welcome to QAmmunity.org, where you can ask questions and receive answers from other members of our community.

5.2m questions

6.8m answers

Other Questions

The appellate court system in Georgia was established by what? A. state statute B. U.S. Statute C. Constitutional amendment D. the supreme court​
Which of the following is a content theory that proposes that people are motivated by physiological, safety, belongingness, esteem, and self-actualization needs? a. Contingency theory b. Process theory
Need immediate answer! Giving 5 stars and thanks if you're correct. Checking after test! "It's important to judge others by their merits, rather than their appearance." Which passage from the strangers
"Be loyal to your family" was what the child heard all the time, along with "You shouldn't— and can't—do it on your own, so don't even try." A behaviorist would say this kind of upbringing would be MOST
People who take a "marble cake" view of federalism believe thatstate governments are too weak to meet most citizen needsstate governments are supreme over the national governmentnational and state governments
Link Copied!