Answer:
social media governance
Step-by-step explanation:
A company's social media governance model is a package that includes policies, guidelines, processes and educational resources that guide how the members of an organization should represent the organization in social media. It includes much more than just a social policy, its main 5 parts are:
- Scope: what does your social media governance model cover
- Process for creating and updating documentation: the governance model needs regular reviews and updates because social media evolves too fast
- Approvals and operational considerations: the governance model must include what approval processes are in place for members that want to engage in social media activities
- Social media policy: should outline best practices for personal social media use and discouraged behaviors and activities
- Education and training: must include educational resources for members to learn about the governance model and its updates