Answer:
Explanation:
Given that we assume no direct factory overhead costs (i.e., inventory carry costs) and $3 million dollars in combined promotion and sales budget, the Deal product manager wishes to achieve a product contribution margin of 35%.
Sales - variable cost = Fixed cost + profit
Here fixed cost = 3 million dollars
Sales - variable = contribution = 35%
35% should atleast meet the fixed cost
i.e. 35% = 3 million
100% = 8.57 million can be cost
Since fixed cost will not change and remain 3 million these 5,57 million can be given to material and labor costs
So material and labor cost should be limited upto 5.57 million increase.