Question

Frederica manages an upscale women's clothing store. She wants more information about her customers' general feelings about upcoming fall fashions. Frederica will most likely use __________ to gather this type of data.

Answer 1

Answer: Focus group reviews.

Step-by-step explanation:

A focus group is used in qualitative research to find out the experiences, opinions, or attitudes of the group being studied. It is carried out with a larger group of three people, who are guided by a moderator who asks the group a series of questions.

This type of study is very common in market research to find out consumer preferences and analyze the market.

In this case, Frederica should do a focus group with a group of her clients to learn more about their preferences.

I hope this information can help you.