Question

Isabelle, customer relations manager at Future Tools, Inc., must inform her clients of a 25 percent price increase for all services. In doing so, she should be sure to:_____

a. Provide extensive detail on the reasons why prices are going up.
b. Remind clients of the sacrifices made by Future Tools employees to keep prices artificially low over the years.
c. Warn clients that Future Tools will not survive if prices do not increase.
d. Emphasize clients' options for saving money, such as bundling services or choosing less.

Answer 1

d. Emphasize clients options for saving money, such as bundling service or choosing less

Step-by-step explanation:

A customer relationship manager is responsible for developing and maintaining good business relations with the customers and at the same time updating them with information of latest launches of products and services with an objective of increasing sales.

In the given case, the customer relations manager should communicate to the customers of the 25% hike in price via emphasizing upon other means of money savings such as bundling services, choosing less, etc.

Such communication would reduce the possibility of customers switching to competitor products at a cheaper price. At the same time, it would be key to maintaining customer relations and making customers feel valued with a sense of belongingness.