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Value​ co-creation occurs in what phase of the new production development​ process? A. Business analysis B. Test marketing C. Marketing strategy development D. Product concept development and screening E. Idea generation

User Gerrit
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Answer:

E. Idea generation

Step-by-step explanation:

  • The value creation is an aspect of the business of the companies in order to create a new product development process.
  • The idea generation is an important step in the product development phases and includes the bringing of the new product to the market and has various business considerations.
User Ehp
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