Question

Personalization and customization are part of an e-commerce's: A) channel integration strategy. B) web analytics. C) cyber security. D) brand engagement strategy.

Answer 1

Option "D" is the correct answer to the following statement.

Step-by-step explanation:

Brand participation strategy is a commitment provided by companies for a brand. This is brand recognition with its engagement and express marketing. Social media has helped to increase the willingness of customers to engage with products with a new standard for brands and to build new connections between brands and customers.