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Juanita feels it is important for her taxi company to continually measure itself against its best competition. She keeps track of the number of rides per hour and turnaround times for all her drivers and
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Juanita feels it is important for her taxi company to continually measure itself against its best competition. She keeps track of the number of rides per hour and turnaround times for all her drivers and compares it to that of other high-performing taxi companies in the area. Juanita is using the process of _______ to compare her company with another.A. benchmarking

B. sustainability
C. manufacturing
D. diversification

User Jenina
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Answer: Benchmarking

Explanation: Benchmarking is a process used by business owners to spot the areas that need improvement which makes way for the progress of the business.

It could be done internally or by comparing the business performance against that of its best competition.

However, this process does not necessarily solve the problems that are spotted nor does it explain why the conditions that brought about the competitors success or failure but it is always a good start and best method for business owners who want to know how their business is thriving and how to make improvements.

User Atif Farrukh
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