Question

A manufacturer of the branded herbicide, Roundup, was accused of threatening to pull advertising from a Fox affiliate station if it ran a story discussing the controversy surrounding its use. Of the various arguments criticizing advertising, this example most likely fits which of the following?

a. Advertising is often offensive
b. Advertising affects programming
c. Advertising wastes resources
d. Advertising promotes unnecessary products

Answer 1

The correct answer is letter "B": advertising affects programming.

Step-by-step explanation:

In marketing, advertising affects the programming of a medium of information such as television or radio when news about an advertising merchant of the same medium will be released typically affecting its overall operations. Under this scenario, there is a dilemma if spreading the news or not.

If the medium does, they could provide the audience with information of interest but they can lose the advertising of the company affecting the medium income. If the medium does not, they could be omitting to spread valuable information to the audience but keeping the income the advertising company provides.