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Julian was asked to examine the demographic forces facing his employer, a clothing manufacturer. Which of the following factors is Julian most likely to examine? a. Inflation rates b. Age of the population c. Manufacturing technology d. Government regulations e. Society's growing interest in exercise

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4 votes

Answer:

The correct answer is letter "A": Age of population.

Step-by-step explanation:

Demographic segmentation allows companies to classify customers based on age, gender, and income so firms can adapt their efforts according to their target consumers. By this, companies are more likely to provide a specialized product generating commitment in their market sector.

Thus, in the example, if there is need to conduct a demographic segmentation for a clothing manufacturer, out of the options given, consumers' age is more important to consider since it will allow the firm to know if the product should be focused on children, teenagers or adults clothing.

User Cvuorinen
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Answer:

b. Age of the population

Step-by-step explanation:

Demographic factors are various socieconmic characteristics of a population that is expressed statistically. Factors include age, sex, education level, income level, marital status, birthrate, occupation, dear rate, and average age at marriage.

In this instance Julian is using age of the population as a criteria to study effect on the clothing company.

User Charisma
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