Answer:
"B"
Step-by-step explanation:
A profitable customer is a person , household or company that over time yields a revenue stream that exceeds by an acceptable amount the company's cost stream of attracting , selling and servicing that customer.
They are necessary for the existence of a business into the foreseeable future as profit is key to the survival of all businesses
In identifying a profitable customer ,one needs to
- define who is customers are
- products bought by them
- identify the most profitable products
- Services employed by them
- Related cost to managing and retaining them