Question

One way that Intuit handles the ________ of its TurboTax and other financial software is through its websites. The site includes multiple forums to facilitate discussion between users and bloggers alike and solicits customers for text and video content. This helps potential customers and users understand the software.

Answer 1

The correct answer is letter "C": Intangibility.

Step-by-step explanation:

Software-related assets are considered intangible. Intangibles are nonphysical objects that can be used by individuals, though. In marketing, Intangibility refers to the value consumers give to non-material assets depending on the experience with them. It represents the emotional connection consumers have with the product offered. The more intangible the marketing approach a company takes to promote its goods or services, the more profitable the approach results.

Answer 2

Answer: INTANGIBILITY

Explanation: Financial softwares are special computer applications that help to effectively record and facilitate financial services and activities within or outside a business entity.

Financial softwares can be classified into two categories based on the financial sector it covers.

(1) Tax financial softwares are financial softwares that are focused on handling Tax related financial services or activities.

(2) Money management software is a financial software specifically made to handle money matters and transactions.

Most computer softwares are INTANGIBLE as they don't involve Physical handling of material resources.